Cellsense

Identity design for Cellsence, a pioneering brand in the biomaterial industry.


Cellsense utilizes algae and regenerated cellulose to develop interactive embellishments that create new possibilities for designers while eliminating microplastics and unethical labor practices.



CLIENT
Cellsense

TEAM
Team: Yoonbee Baek / Hyunji Jun


PRODUCTION SUPPORT
Aradhita Parasrampuria


PROJECT INFO
Branding / 2024





Cellsense is a venture pioneering sustainable embellishments with algae and regenerated cellulose, eliminating microplastics and unethical labor. The design identity reflects awareness of critical issues, craftsmanship, natural aesthetics, and product originality. The hand-drawn calligraphy adds a human touch while integrating a modular, rounded aesthetic inspired by cells. The identity is completed with a motion logo that visualizes the transformation of cellulose-based products.



















© 2025 YOON BEE BAEK