
Cellsense
Identity design for Cellsence, a pioneering brand in the biomaterial industry.
Cellsense utilizes algae and regenerated cellulose to develop interactive embellishments that create new possibilities for designers while eliminating microplastics and unethical labor practices.
CLIENT
Cellsense
TEAM
Team: Yoonbee Baek / Hyunji Jun
PRODUCTION SUPPORT
Aradhita Parasrampuria
PROJECT INFO
Branding / 2024
Cellsense
TEAM
Team: Yoonbee Baek / Hyunji Jun
PRODUCTION SUPPORT
Aradhita Parasrampuria
PROJECT INFO
Branding / 2024



Cellsense is a venture pioneering sustainable embellishments with algae and regenerated cellulose, eliminating microplastics and unethical labor. The design identity reflects awareness of critical issues, craftsmanship, natural aesthetics, and product originality. The hand-drawn calligraphy adds a human touch while integrating a modular, rounded aesthetic inspired by cells. The identity is completed with a motion logo that visualizes the transformation of cellulose-based products.






